Marketing & Distribution

Whether it is cannabis and smoking accessories or vaping, the key to success in the marketplace lies in getting your products in the hands of the right consumer. This is where our management team can help to draft out a plan: To not only be in as many points of distribution but also the right points of distribution. Once the plan is laid out we use our experienced sales force that extends across the country and has built relationships with various channels: c-stores, head shops, dispensaries, duty frees etc. to execute and deliver against the pre-determined KPIs. Furthermore, through our direct to consumer site tokeandvape.com, we also have the ability to put your product directly in the consumers hand.

New to the Canadian Market? Not a problem!

Our team of senior managers can design a go-to-market strategy to help you make an impact in the Canadian marketplace.

• Pricing Strategy: We use in market data to benchmark your products vs. the competition and establish the right price points needed for you to succeed in the marketplace

• Distribution: To not only be in as many points of distribution but also the right points of distribution

• Trade and Shopper Marketing: With limited touch points in this regulated industry, it can be difficult raising awareness for your brand or products. We work with our clients to form direct communication with decision makers at points of sale and consumers so that your brands are always top of mind. Furthermore, we utilize our sales force to execute the best in class practices to ensure the basics are being covered in the shopping environment: merchandising, staff education, price audits etc